Positions through essaying – Written Response

Script of my video essay:

Print, Books, and Design: Rediscovering Meaning of exsitence in the Digital Age

(Voiceover):

In this digital age, where our lives are increasingly immersed in the virtual realm, a sense of existential crisis looms. But amidst this uncertainty, the power of print, books, and design re-emerges as a beacon of hope—a means to fight back against the void and rediscover profound meaning in our lives.

[Cut to a montage of animated sequences from project, showcasing the use of prints and exploring themes of existence, the process of printing and animating]

 (Voiceover):

Within my own studio practice, I embarked on a journey to delve into the depths of existence. Through animation and the tactile nature of prints, I sought to understand the fundamental questions that define our humanity. This exploration became a stepping stone in my quest to fight the existential crisis of our digital age.

[Transition to the newspaper designs, showcasing different styles and approaches]

 (Voiceover):

In my pursuit of graphic communication design, I embarked on a series of newspaper projects. These exercises not only allowed me to experiment with various styles but also served as a testament to the power of design in conveying messages and capturing attention. The printed medium stood as a tangible reminder of the significance and impact of physical artifacts in a world dominated by the virtual.

[Cut to excerpts and references from “Are We Human?” by Mark Wigley and Beatriz Colomina]

Narrator (Voiceover):

Drawing inspiration from “Are We Human?,” I began to question the intimate relationship between humans and design. This multi-layered exploration challenged conventional wisdom, emphasizing the ever-growing influence of design in our lives. From the very first tools to the immersive world of social media, design shapes our perception, infiltrating even the deepest recesses of our minds and bodies. We are enmeshed in a world where design has become a geological layer, blurring the boundaries between the physical and the digital.

[Transition to the concept of publishing as an artistic practice, referencing “Publishing as Artistic Practice”]

Narrator (Voiceover):

In the realm of publishing, a new frontier emerges—one that embraces artistic practice and challenges traditional notions of authorship and accessibility. The changing media landscape and shifting paradigms force us to reevaluate the role of publishing in contemporary society. As artists, scholars, and publishers engage in experimental and encompassing practices, they redefine the boundaries of expression and seek to breathe new life into the act of publishing itself.

[Cut to visuals and references from “The End of Books” and “If It Doesn’t Exist on the Internet, It Doesn’t Exist”]

Narrator (Voiceover):

“The End of Books” and “If It Doesn’t Exist on the Internet, It Doesn’t Exist” provoke contemplation about the coexistence of print and digital media. While the internet offers unprecedented accessibility, the enduring value of physical books cannot be understated. The tangible nature of a book holds a unique power—a connection to history, ideas, and emotions that transcends the ephemeral digital realm.

[Closing shot : footage of artbook I have ]

Narrator (Voiceover):

In our quest to combat the existential crisis of the digital age, print, books, and design become our allies. They offer us a refuge—a tangible connection to our humanity, a reminder of our capacity for introspection, and a means to navigate the complexities of our world. Let us embrace the power of print, books, and design as we rediscover meaning in the ever-evolving landscape of the digital age.

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